You would think that before Peterborough MP Dean Del Mastro was invited to play the role of the Patron Saint of Political Ad Spending, someone might have posed the obvious question: is he the right man for the job?
Some folks in Peterborough Riding are shaking their heads, thinking about all those CPC-branded hockey pucks that were handed out at the United Way kickoff breakfast back in September -- and the annual Dean Del Mastro hockey tournament that is as much about scoring political points for the Conservative Party of Canada as it is about raising dollars for the United Way.
Raising funds for the United Way is a great idea, of course. But if you're doing it for the right reasons, why not leave the Conservative Party of Canada hockey jerseys in your hockey bag and invite politicians from all parties to get in the game. In this case, the reason is obvious: it's a branding opportunity for the CPC -- and you can't brand properly if there aren't any logos on parade.
And as for Del Mastro's intention to ask Sheila Fraser to investigate the sponsorship scandal? Given that Fraser has already done her job on this file -- her investigations led to the Gomery Commission -- Del Mastro comes across looking like another John Baird: a Harper wind-up toy who will carry out the will of the PM, no matter how foolish or facile.
[BTW -- Don't miss this deliciously snarky lesson in Parliamentary procedure, courtesy of Kady. I'm sure Del Mastro will be taking note of it in future.]